It’s not something new that writing article can bring considerable amounts of traffic to your web site thus give you more profits.
Today all net has been flooded with articles, which purpose to capture instant traffic for their owners. Millions of articles writing and publishing everyday.
The competition has become a fierce battle and it’s getting tougher everyday to drive a great deal of traffic to our site.
With that being said you have to do something to stand out from this crowded place, and make sure that your article gets noticed in front of your potential customers one step ahead from your competitors.
Here’re 7 surefire tips you can do to give your article more superiority…
1) Eye-Catching Headline
No matter how good your article, if people not see ‘invite-to-read’ headline, they won’t bother even for just take a glance on the body of your article.
Here’re some tips you to write ‘invite-to-read’ headline:
> Write your headline based on something that derives from personal experience. Personal experience will always arouse others’ curiosity
“How I Made $17,917 In 3 Days Using Options”
> Use exact numbers in your headline:
$17,917 will make people see it’s real rather than $17,000 thus helping creates picture in their mind. Ideal mental picture, where they can see themselves in that favorable conditions. In this case, they can see themselves making that $17,917
2) Simplicity Your Words
Write your sentence with words that’s easy to understand.
For example, instead of using ‘ornamental’ you can use ‘attractive‘.
If there’s certain specialized terms from your field explain the meaning for your readers.
For example, ‘7 PR‘.
While it something common for someone with Internet Marketing basic, but it’s new lingo for accountant.
Your readers will appreciate for saving their times when otherwise they have to drill down all the net meanwhile on the other hand they got a lot to do.
Remember simplicity always works.
3) Shorter Your Sentence
Break your article up into short sentence. No more than 5 lines. Read through screen is difference with read though paper book.
Read through computer screen makes your eyes tired faster.
Beside, it’s easier to read and devour through short sentence rather than over-crowded sentence.
You can see this article as an example.
4) Inject Your Personality Into Your Article
Write something about yourself.
What’s your experience related with your article? Do you love something that related with your stuff? Or
You can slide some jokes in the body of your article (jokes not mean you tell something stupid).
This way you’ll appear more human, than unknown behind the screen which eventually will lead to create relationship with your targeted customers.
5) Change Confusing Words Into Understandable Words
For example: night-blooming cereus into flowering cactus.
This will make a whole world change for you.
Imagine you came across two articles with headline “7 Rules Upkeep of Night-Blooming Cereus” and “7 Rules Upkeep of Flowering Cactus”
Which one you’d like to read?
Trust me there’re a lot who have night-blooming cereus but don’t know its name.
Though I don’t have one but I know Flowering Cactus.
6) Give a Lot of Bullet Points
All books which discussing about copywriting will screaming benefit, BEnefit, BENEFIT…
Because for one thing only, it works.
So the same as writing article. Different purpose but same rules. For example:
What you have to before doing any business?
> research the market
> survey prospective customers
> determine your budget
> write proposal for bank’s loan
Another reason, this way you can tell exactly what you want to tell without need to write back and forth many sentences just to tell one point.
Not only confuse your readers, but also exhaust yourself.
7) Use Conversational Words Often
Try to use as many of blended words we use in everyday conversation as possible.
You can write “you’re” rather than “you are“, if in that way you break the barriers between you and your readers.
Different cases need different approaching. Sometimes you can use all of the above techniques but sometimes there’s only one or two that fit with your current conditions.